Meeting management is the practice of planning, facilitating, and following up on collaborative gatherings to achieve specific outcomes while respecting participants' time. Whether leading a 5-person brainstorm or a 50-person town hall, effective meeting management transforms potential time sinks into engines of alignment and progress. The core challenge isn't holding more meetings—it's holding better ones. Research shows that ineffective meetings cost organizations millions in lost productivity annually, yet when done well, meetings become the connective tissue that turns individual contributors into high-performing teams. The key mental model: treat every meeting as an investment with an expected return, not a calendar ritual.