Your page has no Open Graph tags, so shared links show a bare URL

I paste our homepage link into Slack and it shows up as a plain gray link with no picture or headline.

Beginner to intermediateRead 4 minDoing: about an hour6 steps

What you'll have at the end

A shared link that renders as a card with a title, description and image in Slack and iMessage

Before you start

You need

A live page, written in plain HTML with no build step, that you can edit and redeploy at a stable public address.

Not covered

Twitter/X's own card tags and preview behavior, which read differently and are outside what this recipe promises.

Leans on

6 steps

Mark up a recipe page with schema.org microdata for rich results

structured data markup is what earns a richer search result, like a star rating or a cook time.

Checked 25 Aug 2026